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Keynote: Lessons Learned from the App Store

A quick history of the App Store, learn why the guidelines are the way they are, hear about tricks of the trade, and see what developers have tried!

Vorkenntnisse

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Lernziele

1. Learn why the guidelines are the way they are.
2. Hear what developers have tried to do in the past.
3. Learn how the App Store works and how to effect change.

 

Speaker

 

Phillip Shoemaker
Phillip Shoemaker was the first director of the Apple App Store, building the team, policies and processes that govern the mystery that is the App Store. Having written the guidelines with Steve himself, Phillip is the oracle of the App Store.

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